Swiss-Belhotel International has announced the launch of four new brands in the Middle East in 2019. Coming to the region for the first time are Grand Swiss-Belresort (Bahrain), Swiss-Belsuites (Bahrain), Swiss-Belboutique (Kuwait) and Swiss-Belinn (Oman and Qatar) with openings scheduled over the next few months.
Swiss-Belhotel International unveiled today at the Arabian Travel Market (ATM) its global expansion strategy with a goal to reach 250 hotels worldwide with 50,000 rooms in operation and under development by 2022. The group currently holds a portfolio of 145 hotels and projects with 14 unique brands spread across 24...
Swiss-Belhotel International currently manages a portfolio of more than 145 projects in Bahrain, Egypt, Iraq, Kuwait, and UAE among others.
The business is becoming more complex and competitive for operators who are grappling with multiple challenges.
10 new Swiss-Belhotel International properties are slated to open in the Middle East & Africa by next year
Will mark the debut of the brand in destinations such as Saudi Arabia, Oman, Kuwait and Egypt.