A spectacular Saudi HORECA

A spectacular Saudi HORECA


Saudi HORECA celebrated its ninth edition at Riyadh International Convention and Exhibition Center from November 26–28, 2019. Here are just some of the highlights.

Seen as a gateway for regional investors seeking new business opportunities in the region, Saudi HORECA proved its prowess once again by gathering almost 300 companies under one roof to showcase the latest products and services to an audience of over 25,000 trade visitors. The show occupied five halls of Riyadh International Convention and Exhibition Center, covering a total area of 15,000 square meters. International spaces included American and Jordanian pavilions as well as a section dedicated to Lebanese companies.


“This event is a key driver for Saudi Arabia’s hospitality and foodservice sectors,” said Jad Taktak, general manager of Semark, the organizer of the show. “We had a record number of visitors and exhibitors, which confirms the level of growth we are experiencing in the Kingdom.”

Besides being a strategic meeting place, Saudi HORECA highlighted the skills of rising talents through a number of competitions, namely the renowned Hospitality and the Barista Competition, in addition to the first World Pastry Cup Saudi Arabia Selection.

A series of conferences, hosted by HODEMA, also tackled the industry’s hottest topics.


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