The art of staying ahead with Hanane Badra, VP business development professional business unit at Groupe SEB
From bespoke kitchen solutions to cutting edge culinary technologies, Groupe SEB has spent decades supporting chefs and hospitality professionals across the Middle East. With the region emerging as one of the world’s most dynamic culinary destinations, Hanane Badra, VP business development professional business unit at Groupe SEB, shares how her group is redefining hospitality experiences across the region.
Yūgen restaurant redefines Japanese dining in Amman
As the Middle East’s dining scene evolves rapidly, ambitious restaurants are moving beyond imitation to establish distinctive culinary identities. In Amman, Yūgen has emerged as a leading example of this transformation, redefining contemporary Japanese dining through thoughtful innovation.













