Five minutes with Abed Al Mo’een Abu Zaid, marketing manager of Defaf Al-Nahrayn for Food Industries and Beverages 

Five minutes with Abed Al Mo’een Abu Zaid, marketing manager of Defaf Al-Nahrayn for Food Industries and Beverages 

Abed Al Mo’een Abu Zaid, marketing manager of Defaf Al-Nahrayn for Food Industries and Beverages, explores Matrix’s challenges in Jordan, the importance of sponsoring events like HORECA and the impact of market trends.

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Trends, growth and sustainable success in hospitality with Pascal Armoudom, partner at Kearney

Trends, growth and sustainable success in hospitality with Pascal Armoudom, partner at Kearney

In this exclusive interview, Pascal Armoudom from Kearney discusses trends in hospitality, focusing on sustainability.

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How to go the extra green mile in hotel development

How to go the extra green mile in hotel development

Today’s travelers are seeking sustainable experiences that align with their values, offering industry investors and developers the opportunity to implement eco-solutions that are truly innovative. Daniel During, principal and managing director of Thomas Klein International, offers a definition of sustainable tourism which goes well beyond the dictionary versions and is one that the hospitality industry can’t afford to ignore.

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Inside the “Everything App” with Farah Odeh, GM of Careem

Inside the “Everything App” with Farah Odeh, GM of Careem

Careem has significantly expanded since its launch in 2012. Farah Odeh, general manager of Careem in Jordan, discusses the company, which is often referred to as the “Everything App.”

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Qatar launches Simaisma Project, a new cultural landmark   

Qatar launches Simaisma Project, a new cultural landmark   

Led by the Ministry of Municipality and developed by Qatari Diar Real Estate Investment Company, Simaisma Project is set to become a cultural landmark. Spanning over 8 million square meters, it features an impressive 7 km waterfront that stretches along Qatar’s eastern coastline.

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Lights, camera, action with TV chef Sadam Emad

Lights, camera, action with TV chef Sadam Emad

Chef Sadam Emad is admired for his innovative approach to Middle Eastern cuisine. As a TV chef on Roya TV, he creates extraordinary dining experiences that blend traditional flavors with modern techniques. In this interview, we explore how he is shaping the culinary scene in Jordan.

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Celebrating Negroni week with the latest trends

Celebrating Negroni week with the latest trends

Negroni Week, taking place from September 16-22, highlights innovative trends, as skilled Dubai bartenders craft creative twists on the classic cocktail, featuring unique flavors and techniques.

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Getting to know Simonelli Group Middle East with Federico Ortile

Getting to know Simonelli Group Middle East with Federico Ortile

As managing director of Simonelli Group Middle East, Federico Ortile lifts the lid on the firm’s best-selling products and upcoming releases.

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Life at the top with Elena Schwartz of Taj Jumeirah Lakes Towers

Life at the top with Elena Schwartz of Taj Jumeirah Lakes Towers

Elena Schwartz, GM of Taj Jumeirah Lakes Towers, discusses the role of women in hospitality and how she is empowering them.

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Eying the Middle East market with Paul Bridger, COO of Rove Hotels

Eying the Middle East market with Paul Bridger, COO of Rove Hotels

COO Paul Bridger outlines Rove Hotels expansion plans and how the brand has carved a niche in the competitive mid-market segment.

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