Middle East embraces growing trend of milkshakes and smoothies
The Middle East is witnessing a gradual transformation in its drink culture, with new trends emerging across the region. While coffee shops have long been prominent in city centers, the rise of smoothie and milkshake chains is now evident. These chains, both local and global, are rapidly gaining popularity and changing consumer habits. Nandini Roy Choudhury, client partner of F&B at Future Market Insights, highlights the competitive nature of this shift.
Wholesome breakfast options spark a boom in the Middle East jam
Nandini Roy Choudhury, client partner of F&B at Future Market Insights, lifts the lid on Middle East’s booming jam industry.
The Middle East on the world’s coffee map
With coffee embedded in local cultures across the Middle East, it should come as no surprise that coffee shops are increasing in number throughout the region. Nandini Roy Choudhury, client partner of F&B at Future Market Insights, reveals the latest developments in the industry, including new brands that are emerging on the coffee scene.
Lifting the lid on lactose-free drinks and dairy alternatives in the Middle East
To address issues surrounding lactose intolerance, milk allergies and the prevalence of hypercholesterolemia, the beverage industry is constantly seeking replacements that are healthy and profitable. Nandini Roy Choudhury, client partner of F&B at Future Market Insights, uncovers the latest developments in the dairy alternatives industry.