A taste of Lebanon in Paris with the “Mouné Libanaise: Artisanat Gastronomique,” an initiative by the Embassy of Lebanon

A taste of Lebanon in Paris with the “Mouné Libanaise: Artisanat Gastronomique,” an initiative by the Embassy of Lebanon

The Embassy of Lebanon in Paris organized a culinary initiative titled “Mouné Libanaise: Artisanat Gastronomique” to promote Lebanese agri-food products and introduce new brands, initiating B2B networking between key players in the French market and Lebanese brands.

More than 50 Lebanese brands were present, out of which 37 brands were new to the French market. The event was attended by journalists, influencers, hypermarkets, more than 25 specialist grocers, over 50 restaurants and hotels, 12 importers and distributors, and representatives from the chamber of commerce who came from different parts of the country, including Normandy, Nice, Strasbourg, Valence and Lille.

Chef Jean Haidar, Chef Rouba Assaf and Chef Karim Haidar worked together to make “Mouné Libanaise: Artisanat Gastronomique” a great tasting experience for all.

In the scope of economic diplomacy, Rachel Alameddine, Lebanon’s economic attachée to France, connected key players in the French market with Lebanese brands to form business linkages and promote exports.


Brands who took part in the event
Delta, Eshmoon, Zeit boulos, Smart gourmet , Le pre , Ayadina , Cidra , Biomass, Grapeful , Taqa , Goodthymes , Solers, Bites of Delights, Adonis valley , Domo , IRAP , J Grove , Kanz beit el Baraka , Kwikeez , Puidor , Sesobel, Saifan, Sapon d’Orient, Khan el Saboun , Saboun & Co , Saboun Baladi, Madame nature , Draykeh, Sheghel Emmi , Interbrand , Zejd , Cave des ours , Darmmess , Katter khayrak, Café Abi Nasr , Jus Junet, E. Shahin
Gardenia, Mymouné ,Ghrawi ,Kanater , Al Wadi el akhdar , Al Dayaa , Epices Adida , Hallab 1881, Douaihy , Al Forno , Al yaman , Castania , Ghandour , Al Rabih , Rifaii , Al Kanater , Bissat , Kazzi….

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Rita Ghantous

Rita Ghantous is a hospitality aficionado and a passionate writer with over 9 years’ experience in journalism and 5 years experience in the hospitality sector. Her passion for the performance arts and writing, started early. At 10 years old she was praised for her solo performance of the Beatles song “All My Love” accompanied by a guitarist, and was approached by a French talent scout during her school play. However, her love for writing was stronger. Fresh out of school, she became a freelance journalist for Noun Magazine and was awarded the Silver Award Cup for Outstanding Poetry, by The International Library of Poetry (Washington DC). She studied Business Management and earned a Masters degree from Saint Joseph University (USJ), her thesis was published in the Proche-Orient, Études en Management book. She then pursued a career in the hospitality industry but didn’t give up writing, that is why she launched the Four Points by Sheraton Le Verdun Newsletter. Her love for the industry and journalism led her to Hospitality Services - the organizers of the HORECA trade show in Lebanon, Saudi Arabia, Kuwait and Jordan, as well as Salon Du Chocolat, Beirut Cooking Festival, Whisky Live and other regional shows. She is currently the Publications Executive of Hospitality News Middle East, Taste & Flavors and Lebanon Traveler. It is with ultimate devotion for her magazines that she demonstrates her hospitality savoir-faire.

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