In today’s era of conscious consumerism and environmental responsibility, the hospitality industry stands at a crucial juncture. Zoé Gotti, founder of Complementation.ae, explores the symbiotic connection between responsible travel, purpose-driven initiatives and sustainable profitability. By studying successful sustainable businesses, such as desert safaris in Dubai, Gotti illustrates how this approach can catalyze global change.
Safari reimagined: how responsible travel drives profit
In today’s era of conscious consumerism and environmental responsibility, the hospitality industry stands at a crucial juncture. Zoé Gotti, founder of Complementation.ae, explores the symbiotic connection between responsible travel, purpose-driven initiatives and sustainable profitability. By studying successful sustainable businesses, such as desert safaris in Dubai, Gotti illustrates how this approach can catalyze global change.