AI voice ordering to transform drive-thrus
Ready to take your order, voice-activated artificial intelligence systems are poised to revolutionize drive-thru operations across the region’s rapidly expanding quick-service restaurant market. Duncan Fraser-Smith, CEO of Craft Hospitality Group, spotlights the huge opportunities and possible challenges that this transformational technology presents.
Jeddah Tower set to elevate Saudi Arabia’s hospitality landscape as world’s tallest building by 2028
Rising above 1,000 meters, Jeddah Tower is set to redefine luxury hospitality, tourism and urban development in Jeddah. Poised to become the world’s tallest building, the tower is progressing toward its anticipated completion in August 2028, drawing strong global attention.
How global events and festivals drive socioeconomic growth
Ibraheem K. Shaheen, promoter of cultural heritage, explores how global festivals and events stimulate tourism growth while strengthening local economies.
