The pastry trends set to define 2025
We spoke to four talented chefs from across the Middle East to gain insights into the latest pastry trends defining the region. Here’s what they had to say.
Franchising in 2025: which are the best bets?
Well-established business models and numerous success stories have combined to make hospitality and food and beverage highly popular segments for prospective franchisees. However, in a competitive market, brimming with brands, making the right choice is critical. Nagi Morkos, founder and managing partner at Hodema Consulting Services, considers the key trends and new opportunities emerging this year.
8 restaurateurs serve up the dining trends for 2025
Dynamic and diverse, the region’s vibrant restaurant scene is expanding at an impressive tempo across both mature and emerging destinations. Eight business leaders share their thoughts on everything industry-related, from promising markets to the tech innovations, sustainability practices and experiential dining trends that restaurateurs cannot afford to ignore.
Trade exhibitions: driving direct and indirect growth
While trade exhibitions make a vital direct contribution to the travel and tourism sectors of host countries, their benefits extend well beyond these industries, ranging from the contribution they make to broader economic growth to the platforms they offer for cultural exchanges. With Kuwait’s Vision 2035 gathering pace, we look at how trade exhibitions are expanding in parallel with the country’s broader tourism development.
Kuwait’s F&B future: tradition with a twist
The F&B scene in Kuwait is rapidly evolving, with chefs innovating to meet customers’ changing demands. Drawing on insights from industry leaders, we explore how Kuwait’s chefs are balancing adaptation with authenticity to create dishes that are forward looking, but remain rooted in a rich culinary heritage.
Ramadan trends in the Middle East
Three accomplished chefs take us on a culinary tour around the Middle East, sharing Ramadan food trends and essential menu items.
Unlocking the foodverse for F&B brands
As consumer behavior shifts toward immersive, online experiences, the concept of the foodverse is emerging, offering brands new ways to engage with customers through VR, AI and blockchain technology. Dr Jane Thomason, emeritus chair of the World Metaverse Council, author and influencer, tells us more.
The meaning of a five-star coffee in a hotel
Cleia Junqueira, coffee consultant at The Coffee Connoisseur Collective, believes that coffee is more than a drink in luxury hotels; it’s an experience. Here, she outlines the importance of specialty brews and unique coffee environments.
Latest trends and innovations in pastry and chocolate
At the recent edition of Salon du Chocolat et de la Pâtisserie Riyadh, a panel discussion was held to uncover pastry and chocolate’s latest trends and innovations.
Architectural and design trends for pastry shops
As the culinary landscape continues to evolve, so does the way we experience food. Norman Cescut, founder and CEO of Desita, explains how pastry shops are poised to embrace innovative architectural and design trends that not only reflect the art of pastry making but also enhance customer engagement.