How virtual reality is transforming pre-visit marketing

How virtual reality is transforming pre-visit marketing

Beyond showcasing aesthetics, VR is increasingly enabling potential guests to experience spaces rather than simply interpret them. Monica E. Chikhani, founder and managing director of MEC Workshop, explores how this strategic tool instills confidence and reduces uncertainty, helping to convert interest into bookings.

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Honoring the high-flyers

Honoring the high-flyers

Eleven trailblazing entrepreneurs were selected as finalists at the Future Hospitality Summit (FHS) Startup Den 2023 recently, after edging the competition and impressing an esteemed judging panel with their forward-thinking, innovative business concepts. In a series of exclusive interviews compiled by HN and conducted by FHS, each finalist takes us on their start-up journey, from idea to implementation, and hurdles to highpoints.

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