Middle East OTA market accelerates beyond 2025
The Middle East travel market is experiencing one of the world’s most ambitious transformations, directly boosting online travel agency growth across the region. Vision 2030 initiatives, large-scale infrastructure projects and global mega-events are accelerating online travel agency (OTA) adoption.
6 trends defining new regional hotel openings
A major shift is underway in high-end hospitality as hoteliers move to meet the demands of visitors who are looking for experiences rather than excessive extravagance. And the good news is that MENA is at the forefront of this transformation. Diogo Ildefonso, general manager at Glee Hospitality Solutions, spotlights six project-pipeline trends to watch that are already gaining traction region-wide.
3 tea experts on the matcha movement
Ask any bartender, cafe owner, mixologist or barista and they’ll tell you that matcha constantly features on their lists of in-demand ingredients. Rooted in Japan and well on the way to becoming a global phenomenon, this powdered green tea is now also causing a stir across regional markets, featuring in everything from rose-cardamom iced drinks to matcha-infused dates. Here, three industry professionals explain why matcha is much more than just a passing fad.
Why coffee brands need to tell stories
In a highly competitive environment, coffee brands have to do much more than just sell coffee to achieve success – they have to tell its story. Coffee consultant Cleia Junqueira has the lowdown on how businesses can use the powerful tool of storytelling to create long-lasting connections, stand out from the crowd and generate customer loyalty.
5 global consumer trends shaking up the GCC markets
Global consumption patterns are changing and, in turn, disrupting both consumer behavior and market dynamics across the region. Sam A. Jaoude, consultant and CEO at Madenlebanon LLC, spotlights five key consumer trends making waves worldwide and explains why brands operating in the GCC cannot afford to ignore them.
Market.us scoop reveals how facial recognition
Facial recognition technology is revolutionizing hospitality worldwide, offering faster service, better security and highly personalized guest experiences across many markets. Consequently, hotels and restaurants are increasingly adopting these systems to meet rising expectations while reducing operational friction and enhancing brand differentiation.
The rise and rise of Instagrammable restaurants
Ensuring your dining space and dishes ooze visual appeal has never mattered more than today. Norman Cescut, founder and CEO at Desita, has the lowdown on how to create an Instagrammable restaurant and attract the all-important content-creating crowd.
The UAE – big plans and a bright outlook
Non-hydrocarbon activities are gathering pace and delivering results for the UAE, setting the emirates on course for further strong, steady growth across the sectors. Nada Alameddine, managing partner at Hodema Consulting Services, lifts the lid on the plans that the UAE expects to steer its economy into the next decade.
Designing hotels with art and hospitality with Sybille de Margerie
Transcending traditional hospitality, today’s hotels are evolving to become creative canvases for cultural expression and emotional connection. Sybille de Margerie, founder and principal at Sybille de Margerie interior design firm, explains how art and design are elevating and enriching the guest experience, weaving meaningful narratives into stays.