It is CEO Manjit Singh’s love for food and a vision for creating a formidable food empire that has led to the success of King Group that we see today. Established in India in 1970, the company entered Dubai in 2008 and has grown in leaps and bounds ever since.
KGH, which owns Amritsr chain of restaurants, currently operates five outlets – two in the UAE and three in Thailand. These restaurants are located in Al Nahda and Al Karama in Dubai and two outlets in Bangkok’s popular tourist spot Sukumvit and one in Phukhet. Amritsr serves authentic and affordable North Indian food.
KGH is all set to launch its new chain of restaurants – a completely new dining concept that will change the way families eat out – and will help the industry expand.
“Although the mood is down due to the Covid-19 pandemic, I believe that this is the right time to start new concepts that will thrive once the pandemic gets over,” says Vicky M. Sethi, managing director of KGH and a serial entrepreneur, who launched and popularized Kulcha King before selling it off to a group of investors.
“We are currently hiring people for the new restaurant. We are waiting for the recommencement of flights from India for the kitchen staff, especially for the chefs to arrive,” Sethi said. “As we come out of the pandemic, we are getting ready to serve a growing population in the UAE and Thailand.”