IHG® Hotels & Resorts has officially introduced its premium brand, voco, to Beirut, Lebanon, under a franchise agreement with DIA SARL. The hotel, rebranded as voco Beirut Central District, opened its doors at the November 2024. The new addition, adds 127 stylish rooms to IHG’s growing portfolio in the country.
Strategically located in one of Beirut’s most prestigious neighborhoods, voco Beirut Central District enjoys proximity to popular attractions, including the vibrant Zaitunay Bay, Beirut Waterfront, and the bustling Beirut Souks. Guests can enjoy premium accommodations alongside world-class amenities, such as an outdoor pool, a relaxing spa, and a state-of-the-art gym. The property also caters to business travelers with a business center, a dedicated theater area, and four versatile meeting rooms.
Food enthusiasts will appreciate the hotel’s diverse dining options.
Haitham Mattar, managing director for India, the Middle East, and Africa at IHG Hotels & Resorts, expressed his enthusiasm for the brand’s arrival in Lebanon:”This expansion reinforces our commitment to the region, where we continue to attract travelers with exceptional hospitality, cultural richness, and cosmopolitan flair. We are proud to expand our footprint in the Levant region and deliver memorable guest experiences in Beirut.”
Since its global launch in 2018, voco has experienced rapid growth, with multiple openings across Europe, the Middle East, Africa, and Asia, including prominent markets like Saudi Arabia, the UAE, and Egypt. The addition of voco Beirut Central District marks the brand’s first presence in the Levant region, further diversifying IHG’s offerings.