Kerzner International Holdings Limited, the owner of the Atlantis Resorts and Residences, and ultra-luxury One&Only Resorts worldwide, has announced the launch of Rare Finds, a diverse collection of resorts.
Under this new vertical, Kerzner has assumed the management of Bab Al Shams, Dubai’s desert resort, which is owned by Meydan. The resort will close for an extensive reimagining between May 2022 and early 2023, reopening as part of Rare Finds.
“I am excited to welcome Bab Al Shams Desert Resort to the newly introduced Rare Finds collection. The addition of this legacy landmark desert resort marks Kerzner International’s continued growth and expansion within the region,” commented Philippe Zuber, CEO of Kerzner International. “We have been part of Dubai’s storied history with one of the first ultra-luxury resorts with One&Only Royal Mirage followed by the epochal Atlantis, The Palm and we continue to be very bullish on the destination with the upcoming opening of Atlantis, The Royal Resort & Residences later this year and One&Only One Za’abeel joining Bab Al Shams next year. We are thrilled to continue to be part of the future of Dubai, and we look forward to welcoming guests to discover this new, evolved idyllic retreat.”
The extensive reimagination of the desert resort will introduce a completely renewed aesthetic while maintaining the resort’s authentic equestrian identity.
Taking the helm as general manager will be Gilles Sohier, joining the legacy resort from his most recent post as resort manager at One&Only Royal Mirage in Dubai, where he leads the team in delivering memorable guest experiences.