Following the success of its UAE launch, Barbar has opened a branch in the KSA, bringing its authentic taste of Beirut to Taliyah Street.
Delighting customers for more than 40 years in Lebanon, Barbar started out as a small manouche bakery on Hamra Street in the heart of Beirut and quickly became famous for its delicious manouche, shawarma, falafel, and signature sandwiches.
Mohammad Al Ghaziri, founder of Barbar, said: “When we first opened Barbar more than 40 years ago, we had no idea of the impact our small family business was going to have in the Beirut dining scene. To witness Barbar’s incredible growth and its expansion in the Middle East in the last year has been humbling. We look forward to introducing the Kingdom of Saudi Arabia to the authentic taste of Beirut.”
Walid Hajj, co-founder and CEO of Lavoya, said: “We are honored to represent Barbar and assist in its expansion across the Middle East. We have already seen huge success with our Dubai outlets and look forward to introducing this iconic brand to the kingdom.”
The Taliyah Street opening is part of the brand’s ambitious expansion plans, with a further three regional openings slated by end of this year in Qatar’s new Place Vendome Mall and Al Sadd District, as well as New Cairo, Egypt.