Foodics has introduced “Forward Together” (قدها مع بعض),
a targeted relief initiative designed to support restaurant operators navigating rising costs and evolving market pressures across the region.
Rising pressure on F&B operators
Currently, F&B businesses across the region are navigating an unpredictable environment, with tighter margins driven by rising supply chain costs. As a result, operators of all sizes are experiencing increasing financial strain, prompting the need for immediate and practical support solutions.
A structured support package
In response, Foodics has introduced a comprehensive support package built around three core pillars: financial flexibility, new revenue channels and smarter decision-making. The initiative includes flexible payment terms on subscriptions for both new and renewing clients across markets, helping to ease short-term financial pressure. Additionally, it provides access to Foodics Online Website and Self Ordering Kiosk solutions. Thus, it enables restaurants to unlock new revenue streams at no cost. Moreover, operators will receive complimentary access to advanced AI tools designed to improve operational efficiency and support more informed decision-making. The initiative period remains subject to Foodics terms and conditions.
Leadership perspective
Ahmad AlZaini, co-founder and CEO of Foodics, commented on the initiative. He said, “The F&B industry employs over a million in our region and is considered one of the private sector drivers across GCC and North African markets. This is the backbone of these communities. Today, operators happen to be navigating difficult conditions. At Foodics, we exist to help restaurants sustain growth. That mission is what drove us to build ‘Forward Together.’ If we can play a role in keeping more doors open, then this is exactly where we need to show up.”
Strong market fundamentals
The initiative will roll out across Foodics markets in the GCC and North Africa, regions among the fastest-growing foodservice economies globally. Notably, the GCC foodservice sector is valued at nearly USD 70 billion and is projected to exceed USD 121 billion by 2031. Similarly, the Egypt market stands at USD 11.83 billion and is expected to more than double within the same period, highlighting continued sector momentum.
