Saudi HORECA Jeddah returns for second edition

Saudi HORECA Jeddah returns for second edition

After the success of its first edition, SAUDI HORECA Jeddah is returning to Jeddah Superdome from February 5-7, 2024. Here’s a small taster of what’s coming up.

SAUDI HORECA Jeddah will host more than 150 exhibitors and is set to attract around 20,000 visitors from the Kingdom of Saudi Arabia and beyond.

From kitchen equipment and packaging to food, beverage and technology, attendees will have the opportunity to discover the latest innovations and learn about the trends shaping the market.

Jad Taktak, CEO of Semark, the organizer of Saudi HORECA, said: “We were thrilled with the outcome of the first SAUDI HORECA Jeddah, hence our determination to organize a second one. Jeddah is an exciting city, one that continues to invest in its hospitality offering.”

Joumana Dammous-Salame, managing director of Hospitality Services, the firm behind the HORECA Network, said: “Saudi Arabia continues to push the boundaries. SAUDI HORECA Jeddah promises to be an outstanding event, particularly as the hospitality scene in the Kingdom is so dynamic, with countless new concepts and projects seeing the light of day.”

Beyond the exhibition area, the event will be highlighting the skills of rising talents through a variety of competitions. Indeed, more than 250 participants will compete in a range of live cooking and display competitions at the renowned Hospitality Salon Culinaire, while the Barista Competition and Mocktail Competition will crown their 2023 champions. The competitions will be judged by international experts and celebrity chefs.

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