How to unlock the power of LinkedIn
It’s a fact that virtual visits and viewing video content are steps that almost all of today’s customers will take before making a travel booking. Riky Bains, strategist at Brash, explains why embracing the clickable future, especially YouTube, is crucial in a competitive industry.
How video technology is transforming casinos
The legalization of gambling in the Middle East has long sparked intense debate, but recent developments in the UAE have brought this contentious issue back into the spotlight. Steven Forrest, relationship director at Vitec, explores how IP video addresses challenges and enhances operational efficiency.
Leveraging X for marketing in the holiday season
Promoting your hotel and its facilities to guests can be a challenge, especially with there’s competition to contend with. Dr. Maria Frangieh, managing director of Socialprise, shares her tips on how to increase guest spending.
Portugal: a genuine culinary compass
Defined by both history and geography, Portuguese cuisine has plenty to offer diners,from its iconic sardines, fresh from the Atlantic Ocean, and popular cod, to its flavorsome Iberian pork and world-famous pastel del nata sweet treats. José Avillez, chef at Grupo José Avillez and a reference in Portuguese gastronomy, takes us on a culinary tour of his homeland, crossing mountains and coastal cities, with a little island-hopping in between.
6 dining-out trends to watch
Today’s global food service scene is both dynamic and rapidly evolving, driven forward by changing customer demands, which creative and forward-thinking industry experts are only too willing to accommodate. Diogo Ildefonso, general manager of Glee Hospitality Solutions, highlights six current eating-out trends, which are also expected to continue disrupting dining preferences over the coming years.
5 reasons to include TV in your hotel marketing strategy
In an age of digital saturation, television advertising offers hotels a not-to-be missed opportunity to engage with guests on a deeper level. Remote in hand, Lovetto Nazareth, managing director at Prism Digital shares five ways in which hoteliers can leverage this often overlooked medium.
5 top tips for exporting to new markets
At a time when the region’s FMCG firms face a challenging economic environment, it makes sense to increase the focus on international sales. Sam A. Jaoude, consultant and CEO of Madenlebanon LLC, shares a checklist of essential steps to getting export ready.
6 ways to elevate your well-being offering
There’s no getting away from it, wellness, nutrition and sustainability are three buzzwords that hoteliers can no longer afford to ignore when looking at how they plan to develop their facilities. Judith Cartwright, founder and managing director of Black Coral Consulting, shares a six-step checklist on how industry players can meet rising demand for these services, while also increasing revenue.
How to create a culinary landmark
Duncan Fraser-Smith, founder of The Cutting Edge Hospitality Agency and author of “Create to Plate,” discusses restaurant trends in Saudi Arabia and the broader global trends impacting the industry.
7 ways to synergize wellness in luxury hospitality
Wellness and sustainability are shaking up the hospitality industry more than ever before, especially across the luxury segment. Judith Cartwright, founder and managing director of Black Coral Consulting, shares her top tips for unlocking the profit-driving opportunities that these powerful trends offer.