While coffee culture might have been slower to take root in the Middle East than across some other regions, it has certainly caught up in recent years, with bustling cafés today in malls and on street corners offering countless interpretations of our favorite drink. Christian Salloum, founder and managing director of BrandPortunity Hospitality Consultancy, tells us what’s brewing on the regional coffee scene.
Industry professionals update us on the latest developments on the coffee landscape, from new tech trends focused on automation and multi-functional systems to cold brews that provide a perfect alternative in sunny climes and even hot chili infused espressos.
With specialty coffee being one of the fastest-growing markets in the world, Natalya Latypova,managing director of Glee Hospitality Solutions, explores this growing trend and the equipment that’s making waves across the market.
With coffee embedded in local cultures across the Middle East, it should come as no surprise that coffee shops are increasing in number throughout the region. Nandini Roy Choudhury, client partner of F&B at Future Market Insights, reveals the latest developments in the industry, including new brands that are emerging on the coffee scene.
Over 2.5 billion cups of coffee are consumed worldwide daily, with volumes second only to water consumption. Christian Salloum, founder and managing director of BrandPortunity Hospitality Consultancy, outlines the trends disrupting the coffee industry and what consumers are looking for.
The Middle East is considered to be the cradle of coffee consumption. Naim Maadad, chief executive and founder of Gates Hospitality, takes us on a coffee-infused journey to discover the latest trends in this favorite beverage that are defining the region.
To find out what’s new in coffee, we spoke to four industry professionals who brought us up to date on all things related to this most popular of brews, from machines and market trends to the true meaning of the “coffee sommelier” role.
As coffee continues to be the drink of choice for many, we sat with Roy Daniel, managing partner of Barista Espresso, to uncover the coffee industry’s biggest challenges, customers’ needs and how Barista Espresso is catering to them.