Hotel marketing strategies to create a perception of quality

Hotel marketing strategies to create a perception of quality

Strategist Riky Bains at Brash shares essential marketing strategies for hotels to build quality perception at every level.  

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Future-proofing your F&B business

Future-proofing your F&B business

A successful opening is undoubtedly something to celebrate, but as anyone in the restaurant business knows, maintaining your spot in a competitive market is much more challenging. Extensive planning in the pre-opening phase and keeping on top of the basics afterward are among the steps that will help restaurateurs dodge the common pitfalls. Gebran Bekhazi, managing director of The Food Studio, shares his tips for long-term hospitality success.

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Harnessing AI technology to drive up hotel revenue

Harnessing AI technology to drive up hotel revenue

Lovetto Nazareth, managing director of Prism, explains how AI-based digital marketing and price optimization strategies are revolutionizing the hotel-OTA partnership model.

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Unlocking the power of data

Unlocking the power of data

In the fast-paced world of hospitality and tourism, data-driven decision making has emerged as a game changer. Gone are the days of relying solely on gut feelings and intuition. Today, the key to success lies in harnessing the potential of analytics to gain valuable insights and make well-informed choices. Riky Bains, partner and brand strategist at Klinical, highlights the significance of using analytics in the hospitality and tourism industry and explores how it can pave the way for strategic growth and unparalleled customer experiences.

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It’s all about identity

It’s all about identity

Riky Bains, partner and brand strategist at Klinical, explains why destinations need to identify their strongest assets and find the most effective ways of presenting them.

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Why brand marketing strategies matter

Why brand marketing strategies matter

A startup without a strategy is like a ship without a captain; although it may stay afloat, the destination reached is unlikely to be the one that was desired. Riky Bains, partner and brand strategist at Klinical, highlights the value of clear brand marketing strategies for hospitality startups.

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4 tips for hotels to succeed in a post COVID-19 world

4 tips for hotels to succeed in a post COVID-19 world

With less revenue, hoteliers need to make up ground elsewhere. The best way to boost profit is to lower operating costs and increase productivity.

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New Destination Strategy 2019-2021 revealed by RAK Tourism Authority

New Destination Strategy 2019-2021 revealed by RAK Tourism Authority

Over the next three years Ras Al Khaimah Tourism Development Authority will continue to create compelling offerings that combine the Emirate’ key promises.

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