Philippe Francois, president of AMFORHT and creator and developer of hotel, culinary arts and tourism schools, talks about how hospitality education is adapting to new trends and technological advancements, as well as the challenges being faced by hoteliers of the future.
The people-centric nature of the hotel industry has given rise to a number of challenges. Our world is currently shaken by health, geopolitical and environmental crises. This period is critical. However, it is not crippling for the future of tourism in the world.
Human beings are curious; they are thirsty for knowledge and fundamentally sociable in a disruptive context of our relationship between work and leisure time. Is this not the intrinsic objective of what we call tourism? Certainly, current circumstances require us to redesign and adapt our method of doing business. So, let’s take advantage of this moment of reconstruction.
I believe it is a great time. In an era in which the fundamentals are being questioned and reimagined, we must remind ourselves of our purpose in the world. This may be a huge challenge for us, but we are not in a state
of crisis; we are simply evolving and striving for a better kind of tourism.
Let’s get there together.