A bright new era for regional tourism

A bright new era for regional tourism

The Middle East’s hospitality sector is currently witnessing a remarkable upsurge, with significant growth and extensive development under way in travel, tourism and hotel construction. This expansion has been propelled by several factors, including ambitious infrastructure projects, strategic investments and a sharpened focus among key players on developing the sector.

Saudi Arabia’s bid to become a premier tourist destination is yielding remarkable results, buoyed by a hotel construction boom largely attributed to mega projects that include the Red Sea Development and Neom. The Kingdom has now surpassed the UAE as the primary hub for hotels under construction, registering almost double the number of hotel rooms in development compared to the Emirates.

Nonetheless, the UAE remains a formidable contender in the sector, marked by hospitality and tourism segments that continue to flourish. The country’s investments in iconic projects, world-class attractions and status as an established host of large-scale events have secured it a spot among the top destinations for global travelers.

Manama is another destination that has raised its profile by hosting several highprofile events, helping to deliver results within the tourism industry for Bahrain, while Cairo’s hospitality sector has also witnessed substantial improvements.

Despite its many ordeals, Lebanon remains a fixture on the regional tourism map, supported by Ministry of Tourism campaigns actively promoting the country, with around 2 million visitors expected to have traveled there by the end of the summer. Jordan, meanwhile, is registering phenomenal levels of visitor numbers, thanks in part to a series of governmental initiatives aimed at promoting the country and raising foreign investment, as well as successful efforts to improve ease of access and customer experience.

HVS exclusively shares with HN some key figures regarding the hospitality industry:

The success that Middle Eastern destinations are reaping from tourism and hospitality is testament to their unwavering commitment to developing their offerings. Visionary leadership, stable oil prices and far-reaching growth plans for the industries are collectively paving the way for the region to seal its reputation as an attractive destination for global travelers seeking a broad range of unrivaled, memorable experiences, while pointing to a bright long-term future.

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About author

Rita Ghantous

Rita Ghantous is a hospitality aficionado and a passionate writer with over 9 years’ experience in journalism and 5 years experience in the hospitality sector. Her passion for the performance arts and writing, started early. At 10 years old she was praised for her solo performance of the Beatles song “All My Love” accompanied by a guitarist, and was approached by a French talent scout during her school play. However, her love for writing was stronger. Fresh out of school, she became a freelance journalist for Noun Magazine and was awarded the Silver Award Cup for Outstanding Poetry, by The International Library of Poetry (Washington DC). She studied Business Management and earned a Masters degree from Saint Joseph University (USJ), her thesis was published in the Proche-Orient, Études en Management book. She then pursued a career in the hospitality industry but didn’t give up writing, that is why she launched the Four Points by Sheraton Le Verdun Newsletter. Her love for the industry and journalism led her to Hospitality Services - the organizers of the HORECA trade show in Lebanon, Saudi Arabia, Kuwait and Jordan, as well as Salon Du Chocolat, Beirut Cooking Festival, Whisky Live and other regional shows. She is currently the Publications Executive of Hospitality News Middle East, Taste & Flavors and Lebanon Traveler. It is with ultimate devotion for her magazines that she demonstrates her hospitality savoir-faire.

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